What are the positive outcomes when followers unsubscribe from my email campaigns?

Unsubscribes aren’t always a bad thing!

If followers opt out of your email list, it's important to remember that this is an important process in refining your audience! Those who stay are truly engaged, which can boost your open rates, engagement, and ROI. Quality over quantity, every time!

Plus, most email marketing platforms allow a specific number of contacts for your membership level without being charged an overage fee. Don't waste your $$ sending emails to people who aren't engaging with your organization.

At Metkat Marketing, we believe in building an email list that wants to hear from you, which means more meaningful interactions and stronger customer relationships.